TLDR;
There are two separate account interfaces on ClickBank. Access your Nickname Account through your primary ClickBank account.
Overview
The ClickBank interface allows for multiple, connected ClickBank Nickname Accounts (aka account nicknames) that are highly customizable at an individual level but that can also be collectively analyzed and managed through your primary ClickBank Account.
This functionality allows for sellers and affiliates to exist in both roles under one account. Additionally, it allows users to have multiple nicknames and for brands to maintain and control employee relationships without compromising their business security.
ClickBank Clients who are new to the platform will have a nickname account in addition to their primary account. The nickname account is only accessible through the primary account.
In this article, we’ll discuss the following topics relating to the ClickBank interface:
- What do I need to get started?
- What is an Account Nickname?
- What is the primary account?
- Primary ClickBank Account Functions
- Nickname Account Functions
- How to Add a Nickname Account to a Primary Account
- How to Link a Nickname Account to a Primary Account
-
How to Access a Linked Nickname Account from Your Primary ClickBank Account
- Additional Resources & Related Articles
What do I need to get started?
If you already have a ClickBank Nickname Account from before October 2019 and you want to utilize all of the features of your primary account, you need to link your nickname account to your primary account.
ClickBank clients only need one primary account. If you have multiple nickname accounts, you can link them to one primary account and access them through one sign-on.
If you don’t have a nickname account and are new to ClickBank, you can create one through your primary account. You are not required to link your new nickname account to your primary account after you have created it; the nickname account is automatically linked.
What is an Account Nickname?
An account nickname is the term for the name of a particular nickname account. Some users who do not access their nickname account via their primary account use this identification to log in to ClickBank. This is also how different ClickBank Nickname Accounts are differentiated in your primary account.
Additionally, sellers use this identification to search for affiliates to adjust or change commission. Affiliates use this identification to search for particular sellers in the ClickBank Affiliate Marketplace.
This terminology is used throughout ClickBank and always refers to the individual nickname account. Other terminology may include: ClickBank ID, CBID, account ID, and ClickBank username.
What is the primary account?
Think of your primary ClickBank account as a hub. For sellers who have multiple nickname accounts for specific brands or niches, the primary account allows for…
- The addition of team-members to manage your business operations.
- Comprehensive “big picture” reporting.
- Ticket management for all connected accounts.
For affiliates, the primary account can connect all nickname accounts and provide data about all of your combined operations on ClickBank. This is particularly helpful for affiliates who operate out of more than one account and want to simplify their financial reports.
All ClickBank Clients stand to benefit from linking their nickname accounts created before October 2019 to their primary account. Any users that have created accounts since October 2019 will access their nickname accounts through their primary account.
Primary Account Functions
The primary ClickBank Account is the portal to all nickname accounts which are accessible via the account nickname. Users that created a ClickBank Account before October of 2019 may not necessarily access their nickname account through their primary ClickBank Account. Prior to this time there was no congruent way to link and access all sales accounts through a primary ClickBank account.
With the advent of the primary account, ClickBank Clients can access a robust suite of new features that were built for brands and clients to scale. These features include: multi-account data, team-member permissions and roles, and the ability to manage customer service requests in a central location.
While many of these features are designed to be used by sellers, affiliates will also find the transactional reporting feature to be helpful in getting a bird’s eye view of their data.
While many of these features can be accessed via the individual nickname account, the primary account allows clients to manage their combined and connected accounts from one central location without going off of the ClickBank platform.
NOTE: The primary ClickBank Account is accessed using an email address–not a ClickBank Account Nickname.
For more information on how you can scale your business with your primary account, check out these articles:
- How do I create additional users (aka Clerks)?
- How do I review and manage customer support tickets?
- MASTER ACCOUNT UPDATE: Getting Started With Your ClickBank Master Account
Nickname Account Functions
The ClickBank Nickname Account (also called an account nickname) holds all of the payment, sales, and offer data for a particular account nickname. Sellers and affiliates may differ in how they use this account.
For example, sellers use this account to submit their products, manage shipping profiles, build their offer, set and adjust commission rates, and monitor single-account analytics. This is also where they can update their payment methods and preferences.
For affiliates, this account provides information about their commission groups and rates, single-account analytics, and payment methods and preferences.
If you’re a seller or affiliate with multiple ClickBank accounts, we encourage you to link them to your primary account.
How to Get Started With Your Primary ClickBank Account
If this is your first time using ClickBank, you can work through the signup flow in one sitting. For any reason, if you leave the flow and return, follow these instructions to get back on track.
Step 1: Log in to your primary ClickBank Account.
Step 2: Click the Complete My Profile button.
Step 3: Provide the information requested to complete the form.
Step 4: Click the Create my Account Nickname button.
Step 5: Select which account type you want to create from the Account Type dropdown menu. This selection can be changed later and only affects what kind of support material ClickBank provides you.
Step 6: Enter in an account nickname for your Nickname Account. Your Nickname Account will be accessible via your primary ClickBank Account. This name will be visible for other sellers, affiliates, and ClickBank personnel.
Once you have created a Nickname Account, it will be visible and accessible via the Accounts tab in your primary account.
How to Add a Nickname Account to a Primary Account
Step 1: Log in to your primary ClickBank Account.
Step 2: Click the Accounts tab.
Step 3: Click Create an Account. 
Step 4: Provide the required information including selecting a role from the Account Type dropdown menu.
Step 5: Click the Sign Up button.
Related: How do I sign up for a ClickBank Account?
How to Link a Nickname Account to Your Primary ClickBank Account
Step 1: Log in to your primary ClickBank Account.
Step 2: Click the Accounts tab.
Step 3: Click Link Account. NOTE: You are only required to link a Nickname Account if it is not yet connected to your primary ClickBank account.
Step 4: Enter the Account Nickname of the account in the Nickname field.
Step 5: Enter the password associated with that account nickname in the Password field.
Step 6: Click Link Account.
How to Access a Linked Nickname Account from Your Primary ClickBank Account
If you have linked a Nickname Account to your primary account, you can access it via your primary account.
Step 1: Log in to your primary ClickBank Account.
Step 2: Select the Accounts tab.
Step 3: Select the account nickname of the Nickname Account you want to access.
Step 4: Once you’re in the Nickname Account you want to work in, you’ll find all of the account-level functionality including adding a product, setting commission, and building your offer. For affiliates, you can view what your commission is from particular sellers, view various reports from the Reporting tab, and update your payment information.
Additional Resources & Related Articles
- KNOWLEDGE BASE: How do I sign up for a ClickBank Account?
- KNOWLEDGE BASE: How do I update my contact or account information?
- BLOG POST: How ClickBank Works