Overview
As an industry-leading e-commerce platform that empowers affiliates and vendors to market, sell, and scale your business online, ClickBank provides powerful tools for affiliate marketing, payment processing, reliable tracking, analytics and more. Our platform is still just one piece of the puzzle though, and that’s why we support robust integrations with dozens of the companies and tools you rely on to measure performance and drive growth.
For clients promoting ClickBank products through Google Ads, ClickBank offers an optional Google Ads integration feature. This integration allows you to send ClickBank conversion data to your Google Ads account, helping you optimize your ad spend and improve campaign performance based on ClickBank conversions.
Related: ClickBank Integrations
Who Can Benefit from This Integration?
The Google Ads integration is designed for affiliates and sellers who use Google Ads to promote ClickBank products. If you're driving traffic through Google Ads, this integration ensures that every ClickBank conversion triggered by a Google Ad click is reported back to Google, enabling you to track, measure, and optimize your ad performance with complete data.
What Does the Integration Include?
By enabling this feature, you’re empowered to configure ClickBank to automatically report key conversion events—such as 'initiate checkout' and 'purchase'—that result from Google Ads clicks to custom conversion events in Google Ads. This integration utilizes Google’s Conversions API, a server-to-server integration method providing reliable and accurate data to Google Ads for optimization and reporting.
To ensure a successful integration, ClickBank also utilizes Google's APIs to validate the ad account, permissions, and the custom conversion mapping details provided during the integration process.
What is Required for the Integration?
To provide accurate conversion data to your Google Ads account ClickBank must utilize the Conversions API. This API requires special permissions from Google to be enabled, 'See, edit, create, and delete your Google Ads account and data'. During the integration setup you will be prompted to sign into your Google Account and enable the required permission scope in order for ClickBank to create conversions in your Google Ads account.
Once your account is verified and you’ve enabled the required permissions, you will be redirected back to the ClickBank <> Google Ad integration page where you can continue to configure your integration settings, including Google Ads Customer ID and custom conversion mapping. For additional details and setup instructions see our full Google Ads integration guide.
NOTE: The ClickBank Google Ads integration is limited to the functions described above. All data handling and processes supporting the integration adhere to ClickBank’s privacy policy, terms of service, and data security agreements.
Need More Information?
For more information about ClickBank integrations visit our knowledge base for helpful resources and specific integration guides. Not finding what you are looking for? Reach out to your dedicated ClickBank account manager, or contact our client success team available through the chat widget, located in the lower right hand corner of your sales account.
If you don't have an active ClickBank account, or if you need assistance outside of the regular chat hours, please send an email to support@clickbank.com.