One of the first things you can do to help decide how to price your product is to do a little research. Check out the ClickBank Marketplace and compare prices on similar products. You can explore other websites and physical stores to find out what people are paying for an item in the same category. This will give a good price range to start with.

Many sellers are afraid they are going to price their product too high and deter customers from buying. Often times, these sellers end up setting their product price too low and not reflecting its value which, in turn, deters buyers as well.
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When you are setting the price of your product, you want to make sure that its value is reflected. If your product is going to save the buyer thousands of dollars, if the product is priced too low, the customer may believe that you are overselling it.

To find out what price is best for their product, sellers can adjust their prices after their product has been approved. To find out how to edit an existing item, click here.

Sellers can also add multiple versions of their product at different prices to see which one sells better. To find out how to add a new product, check out this article.