Overview 

A Basic Custom Order Form is a ClickBank feature that provides vendors with the ability to customize their order form by adding branding graphics and color scheme. Vendors are able to match the look and feel of their site; create a more seamless customer experience; and provide a persuasive final touch point to convince the customer to purchase.

 

Note: If you wish to add an image to your Basic Custom Order Form, you must first submit the image for approval. Follow these steps to ensure that your image complies with ClickBank rules and guidelines. 

 

Creating and using a Basic Custom Order Form has been shown to increase order conversions by 125%. There are four major parts to creating a basic custom order form: 

 

1. Creating a header image
2. Submitting the header image for approval and adding it your account 
3. Creating the basic custom order form template  
4. Adding the necessary parameters to your payment link to use the Basic Custom Order Form 

 

This article contains the following sub-articles. Select the link below to jump to section that best fits your needs. 

• Creating a Header Image
• Submitting the Header Image for Approval and Adding it to Your Account
• Creating a Basic Custom Order Form Template
• Creating a Custom Order Form
• Using a Custom Order Form
• Basic Custom Order Form Best Practices
• Basic Custom Order Form Examples 
• Compatibility
• Related Articles & Additional Resources

 

 

Creating a Header Image 

The header image for the Basic Custom Order Form must adhere to these specifications: 

• It must be in .gif, .jpg or .png file format
• The width must be 994 pixels.
• The height may be anywhere between 40 pixels and 250 pixels.
• The image must be under 500kb in size.

NOTE: ClickBank CANNOT accept images, image name tags, and image alt tags that contain nudity, profanity, copyrighted material or trademark names, or anything that violates any of ClickBank’s policies. ClickBank also CANNOT accept images, image name tags, and image alt tags that display trust seals such as McAfee or VeriSign.

 

The header image for a Basic Custom Order for should mimic the look and feel or your website. For additional Basic Custom Order Form best practices, check out the Best Practices article section. 

 

 

Submitting the Header Image for Approval and Adding it to Your ClickBank Account

Step 1: Log in to your ClickBank account.

 

Step 2: Click the Vendor Settings tab. 

Step 3:  Click My Images. 

 

Step 4: Click Add New Image and provide the image details.

1. • Name: An internal identifier for the image.
   • Alt Tag : This text is displayed if the image cannot be displayed, or if a user is using a screen reader to process the page. This should be a concise description of the image.
   • Image Type: Select Header Image (New Basic Template).

Step 5: Select the image you wish to upload by clicking the Browse link or by using the Drag & Drop tool. 

 

Step 6: Review and read the ClickBank Client Contract, and then check the box to confirm that the image does not violate any of the terms and conditions. 

 

Step 7: Click Upload. 

Once you click Upload, the image is uploaded and submitted to  the ClickBank Compliance Team for approval. 

 

 

Creating a Basic Custom Order Form Template 

Once your image has been approved, it will be available for use in your ClickBank account and ready to use on your Basic Custom Order Form. Follow the instructions below to create a Basic Custom Order Form template.

 

Step 1: Log in to your ClickBank account.

 

Step 2: Click the Vendor Settings tab.

 

Step 3: Click My Order Form.

 

Step 4: Click Add New Template

 

Step 5: Select Basic (Mobile Optimized) from the Type dropdown menu and then provide the necessary information and customization for the Basic Custom Order Form.

1. • Template Name: A name for the order form template.
   • Header Image: Select the approved header image to display at the top of the order form.
   • Order Form Color: Select the color scheme of the payment details box. There are two options: Taupe or Blue. 
   • Background Color: Select the color (by typing in a specific hex code or choosing from the color picker we provide) that will appear on the order form page to the left and right of the box where customers enter their payment details.
   • Pay Button Background Color: Select the color (by typing in a specific hex code or choosing from the color picker we provide) that will appear on the Pay button on the order form. 
   • Pay Button Font Color: Select the color (by typing in a specific hex code or choosing from the color picker we provide) that will appear on the front of the Pay button on the order form. 
   • Show On Success Page: Check this box to display the custom images and colors on the success page where customers access their purchases.

Step 6: Click Save Changes. 

 

 

Using a Basic Custom Order Form 

In order to use a Basic Custom Order Form, you must add parameters to your payment link. The parameter that should be added is provided under the header URL Parameter on your My Order Forms page.

 

Copy this parameter and add it to your payment link whenever you wish to use this Basic Custom Order Form (i.e. a Buy Now button). 

 

The format of your payment link with a Basic Custom Order Form should look like this: 

https://VENDOR.pay.clickbank.net/?cbitems=ITEM&cbskin=[####] 

The [####] is the number after the cbskin= in the URL Parameter column of the My Order Forms page. 

 

 

 

Basic Custom Order Form Best Practices

There are two main objectives when creating a Basic Custom Order Form: 

• To mimic the look and feel or your site to create a more seamless customer experience. 
• To provide a persuasive final touch point to convince the customer to purchase. 

Below, find several best practices to accomplish these objectives. 

Logo/Image Placement: If you are using a header image on your site, using a header image that matches on your order form is a great way to keep a congruent, trustworthy brand style. 

Color Scheme: Use the same colors from your site design in the design on your order form.

Background Color: Match the background color of your site on the order form. This will help create a uniform customer experience. 

 

Product Images: Use the same product images on your sales page as on the order form. This is a simple and easy way to provide customers with confidence that they are indeed purchasing the correct and desired product. However, don't over clutter your order form. Note: Please review the image requirements that apply to ALL images provided by ClickBank users here to ensure that your images are in compliance. 

 

Other Images : If you provide an image for a refund guarantee or other compelling features, use the same image or similar design of that image on the order form. Make sure your images aren't pixelated or stretched. This will detract from the perceived quality of your product. 

 

Other Elements to Include: 

• Product title and image
• Product highlights
• Brand tagline 
• Progress Bar 
• Secure Order
• Refund Guarantee
• Instant Access to Digital Products  

 

 

Basic Custom Order Form Examples 

 

 

 

Compatibility with Other ClickBank Features  

If you are using PitchPlus Upsell Flows along with a Basic Custom Order Form, you must pass the skin parameter before you pass the flow ID parameter on the pay link. For example:

http://VENDOR.pay.clickbank.net/?cbitems=ITEM&cbskin=myskin&cbfid=a

 

 

Related Articles and Additional Resources

• ClickBank Knowledge Base Article: Advanced Custom Order Form
• ClickBank Blog: ClickBank Affiliate Link Strategy: 7 Best Ways to Promote HopLinks