You can enable editable quantities on the order form for your products, letting you or your customers specify different quantities of your product to purchase.
The following subjects are covered in this article:
To easily allow a customer to purchase additional physical goods, licenses and more, ClickBank now provides vendors with the ability to specify a quantity higher than 1 to purchase. This feature also gives customers the flexibility to increase or decrease the quantity of a product directly on the order form.
In addition to delivering a smoother shopping experience, this feature also helps increase the average transaction value of every customer.
Editable Quantity on the Order Form supports all version of the order form including standard, advanced customized, and multi-line transaction (Cart). See the Compatibility With Other Features section for more information.
This feature is admin-controlled. Contact ClickBank if you want access to this feature.
Once you have this feature enabled, you can pass the "quantity" parameter via the payment link to make the quantity visible and editable by the customer. The quantity parameter is formatted as follows, where # is the quantity:
The specified quantity is then presented to the customer on the order form. The customer can purchase the specified quantity, use the plus or minus buttons to increase or decrease to their desired quantity, or enter a new quantity. For example, here is an order form with an initial quantity of two:
If this feature is enabled, but you do not pass the quantity parameter, the order form displays normally. The quantity is set to one, and the quantity selector is not displayed.
NOTE – Any additional paylink parameters can be provided on the paylink URL as well. The order of the parameters is not important unless you are also using Cart. See the Creating A Payment Link article for more information, and see the Compatibility With Other Features section for more information about using editable quantity with Cart.
Maximum Purchase Quantity
Another aspect of Editable Quantity is the optional field of Maximum Purchase Quantity. This lets you define the maximum amount permitted for purchase, in a single transaction. While this field is optional in the Product Editor, it will only display when the Editable Quantity feature is enabled, as it's currently a pilot field and needs to be enabled by a ClickBank admin.
Max Purchase Quantity can be set to any value from 1-99, and works for all product types. If the field is not utilized, the default maximum amount is 99. Customers cannot purchase more than 99 of a product in a single transaction.
Shipping and Handling
Shipping and Handling grows linearly and scales as the amount of product increases or decreases. For example, if Shipping and Handling on one product is $5, then two products will be $10, three will be $15 etc.
Editable quantity is compatible with other ClickBank features, as described below.
Advanced Custom Order Form
Quantity can be editable on advanced custom order forms. You should keep in mind that new visual updates accompany this feature, and test extensively across all common browsers to ensure the visual display remains consistent across all scenarios when editable quantity is used.
With the standard paylink structure, only a single product can be specified and edited within a transaction. If you are interested in providing multiple products within a single transaction, you should use multi-line transactions (Cart). For example, here is a cart transaction with two products and editable quantity:
Multi-line transactions allow customers to purchase multiple products within a single order form visit and purchase. See the Cart: ClickBank's Multi-Line Transaction Platform article for more information.
In order for quantity to be editable with a multi-line transaction, an additional parameter will need to be passed as part of the cbcart parameter. Additionally, the editURL needs to be passed within a line of JSON.
The default quantity displayed to the customer will be the quantity specified as part of the item description within the cbcart parameter.
The same steps from the standard order form apply, including passing the quantity parameter, the edit functionality and the quantity limits.
On Cart transactions, an item can be removed directly from the order form. By clicking "remove" the item will be grayed out and the change will be reflected in the total.
With the multi-line transaction cbcart JSON, "qty" parameter must immediately follow the "sky" parameter in the JSON. However, "editableQuantity" and "edit URL" can be in any order as long as they are placed consistently outside of the "item" list.
Coupons can be used with editable quantity items.
For transactions involving an editable quantity of one product, the coupon is applied linearly and to each item purchased within the quantity specified. In the case of a multi-line transaction purchase when there are multiple times within the transaction, a coupon is applied to the single line item with the highest subtotal that the coupon is applicable for. The discount will be applied to each of the quantities specific for that line item.
For example, if a 50% off coupon is applied to a purchase of two copies of a $10 product, the discount will be $10 total (50% off each of the two items purchased).
If you want to sell different quantities of a product in a PitchPlus Upsell Flow, you do not need the Editable Quantity feature to be enabled. You can use the current PitchPlus Upsell Flow payment link format to specify a quantity.
If Editable Quantity on the Order Form is enabled, then if a user is redirected to the order form during a PitchPlus Upsell Flow, they can edit the quantity for that step. The user is not normally redirected to the order form, so this will not occur unless some information is missing.
See the PitchPlus Upsell Flows article for more information about this feature.
Editable quantity can be used with token purchases. You must specify the quantity to be purchased on the pitch pages presented to drive token purchases.
- Custom Order Form – This article explains how to apply custom images and colors to your order form using the ClickBank UI.
- Advanced Custom Order Form – This article explains how to customize your order form using CSS.
- Order Bump – This article explains how to add optional add-on products to an existing order form.
- PitchPlus Upsell Flows – This article explains how to create upsell flows, pitching additional products to customers after an initial purchase.
- Cart: ClickBank's Multi-Line Transaction Platform – This article explains how to create an order form to sell multiple products in a single transaction.