Advice for New Affiliates

If you're just starting out as an affiliate, it can be hard to know what you need to do to be successful. Just as importantly, there are a number of things you shouldn't do as well! This guide will talk about both, so you can avoid many of the mistakes that make life harder for many beginners.

Do:

  • Promote high-quality products that you personally find interesting and would consider purchasing.
    Believing in the value of a product will make you better at promoting it, both because your promotional efforts will be more believable, and because you'll have a better understanding of what draws potential customers to that product in the first place. Try promoting products you feel passionate about, instead of only promoting products that are popular with everyone else.
  • Take advantage of the tools and tips that vendors offer on the Affiliates pages of their sites.
    They often include useful information about the best ways to promote their products, and may also provide images, suggestions for related keywords, and more.
  • Test your HopLinks and campaigns regularly to ensure they're working properly.
  • Spend time researching various promotional techniques before you get started.
    A good resource if you're just starting out is our Succeeding as an Affiliate article, and searching the Internet for specifics on each promotional technique should get you a great deal of good information for free.
  • Be flexible about your techniques, and be willing to make changes if something isn't working.
    Different techniques work for different types of products, so what worked for you in the past may not work in the future. The business of affiliate marketing changes very quickly, so you always need to be ready to adjust to market trends, new products, and other unforeseen circumstances.
  • Store copies of your HopLinks in a file on your computer.
    It's also a good idea to include a note about which product the HopLink corresponds to, and any additional details you want to remember about the product. ClickBank doesn't store copies of HopLinks you've created, so if you want to have easy access to them for future promotions, you'll need to store them yourself.
  • Choose an inoffensive account nickname.
    While your nickname doesn't have to be perfect (see the Don't below), it will be visible to customers, so it's a good idea to make it something that won't offend anyone or make them decide not to purchase through you.
  • Follow the terms and conditions of any sites you're using.
    If you promote a product on Facebook, Pinterest, Craigslist, or any other site, you must follow their terms and conditions as well as ours. We terminate accounts who violate the terms and conditions of other sites to protect our business with those sites.

Don't:

  • Don't spam.
    There are a number of reasons not to spam other people with affiliate promotions. ClickBank takes complaints of spamming very seriously, and we will suspend or terminate accounts if we determine that they are associated with spamming. Additionally, many websites, social networks, forums, blogs, and Internet Service Providers take reporting of spamming seriously, so you can quickly find yourself banned from popular places to promote products if your promotions are considered to be spam and are reported by others.
  • Don't fill out the My Site/My Products/My Images sections of the Settings tab.
    These account sections are only intended for ClickBank vendors, not for affiliates. Please leave these blank unless you want to become a ClickBank vendor.
  • Don't use "negative" advertising campaigns.
    While some affiliates think it's a good idea to create ads like "Is Product X a scam?" and then link to the product, we strongly recommend that you not use this method of advertising. Many vendors are opposed to people associating their product with being a scam, and can request that ClickBank ban particular affiliates from promoting their product if they catch them doing this. This means that your advertising efforts go to waste and you won't be able to promote that vendor's product in the future. In addition, it makes ClickBank products in general look bad, and can make customers hesitant to buy the product since you've introduced doubt in their mind. It's better to highlight the benefits of a product right off the bat, instead of introducing fear about a product and then trying to sell a customer on the product anyway.
  • Don't feel that you must purchase the product you want to promote.
    You're never required to purchase a product to be able to promote it, though sometimes owning and using the product can lead to new ideas on how to promote the product.
  • Don't offer bonuses of cash or cash equivalents (such as gift cards) for customers who purchase a product through your HopLink.
    This is not allowed in ClickBank's Client Contract. You can, however, offer other types of bonuses, such as additional ebooks or related products, to customers who purchase through your HopLink.
  • Don't expect to quickly generate a lot of traffic using free promotional techniques.
    While free promotional methods such as search engine optimization (SEO) and social media can eventually lead to lots of traffic, beginner affiliates will likely not drive much traffic from these methods until they've had time to build up their efforts, reputation, and search engine rankings.
  • Don't mask or store your HopLink in a frame.
    For your HopLinks to be properly tracked, they must not be stored in a frame. If your domain is masked, your HopLink will be stored in this manner, and therefore will be unreliable.
  • Don't promote the "resolved" form of a HopLink.
    An example of this would be www.examplesite.com/?hop=yournickname. Instead, you must use the HopLink format ending in hop.clickbank.net so the Hop can be tracked correctly, ensuring you receive affiliate credit on the sale.
  • Don't use your password as a Tracking ID.
    If you choose to include a Tracking ID on your HopLink, it is visible to anyone who clicks your HopLink, as is your account nickname. Having both of these pieces of information visible to others may invite unauthorized access to your account.
  • Don't be overly concerned with picking a "perfect" ClickBank nickname.
    Your advertising efforts are what really count, not the nickname you use.
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38 Comments

  • 2
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    Judy Timmerman

    All of the information is very pertinent. It helps a lot Thank you for all the info.

  • 0
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    Carolain Marais

    what's a hoplink

  • 2
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    Owen Allen

    Carolain,

    HopLinks are special links that you use to direct potential customers to a vendor's pitch page. Using a HopLink makes sure that you get credit for driving the sale.

    Take a look at the Using HopLinks article for more information.

  • 2
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    Johan Du Plessis

    Thank you for a well explained and simple to understand article. I found this very helpful.

  • 0
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    Alejandro Cervantes Huguez

    Great info Thanks! - is it to buy one copy of a product as a test run to make sure its all working fine before you start a paid traffic campaign? Basically, buy a copy through my own affiliate link ... 

  • 1
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    Owen Allen

    Alejandro,

    You can make sure that your HopLink is working by following it - the bottom of the order form should say that you're the affiliate, if the link is working correctly. Take a look at the Using HopLinks article for more information.

  • 0
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    Gary Burchsted

    When clicking on the promote button in the market place, to obtain the HopLink. there is a spot for an optional tracking ID. I'm not sure what kind of tracking ID is used in that spot. Would that be an additional tracking link from say Clickmagick? or someone similar.

    Edited by Gary Burchsted
  • 1
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    Abu Ansari

    Hi!
    On most of the vendors affiliate page they provide hoplink and tell us to replace the xxxx with our clickbank user id, we can also create the hoplink with the help promote button at marketlace... So now my question is why vendors provide us hoplink? And can i use hoplink which i created with the help of promote button not the vendors hoplinks in the banner images etc. Sorry for my bad english
    Please reply
    Thanks in advance

  • 1
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    Owen Allen

    Gary,

    Tracking IDs can be any text that you want to use to track the source of a hop. For example, you can use different tracking IDs for different ad purchases, to track which ones are performing better. The Using HopLinks article goes into detail about using Tracking IDs.

  • 1
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    Owen Allen

    Abu,

    Vendors often provide information such as sample HopLinks to make things easier for potential affiliates. HopLinks that you create through the promote button will work just fine, no matter what the vendor puts on their affiliate tools page. You can take a look at the Using HopLinks article for more information.

  • 1
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    Richard Wiltshire

    Abu,

    Some vendors provide HopLinks that have additional parameters that configure how the product information will be displayed...with or without popups or videos vs static material etc. You can choose a link that is best for your situation. Just make sure your affiliate information appears at the bottom of the buy page.

  • 1
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    Martyn Rice

    Does Clickbank approve, of Clickbank affiliates paying other YouTubers and Instagramers, to place appropriate hoplinks (products and services which that YouTubers and Instagramers fans will be interested in), in the description of hand selected videos and images?

  • 2
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    Owen Allen

    Martyn,

    ClickBank doesn't need to give you approval for where you do your advertising - that side of the business is strictly up to you. I'd say that, as long as you're following YouTube and Instagram's terms and conditions, you can go for it.

  • 1
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    Martyn Rice

    Thanks Owen, much appreciated information. 

  • 1
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    Ogunboye Omotayo

    Does Clickbank have a chart or sort for how hoplinks are faring?

  • 1
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    Owen Allen

    Ogunboye,

    You can take a look at the sales that have taken place using Transactions Reporting. If you're using Tracking IDs to differentiate different traffic sources, as described in the Using HopLinks article, then you can see how many sales are coming from each source.

  • 1
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    Karen Butler

    So we are not supposed to use tinyurl.com???

     

  • 1
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    Owen Allen

    Karen,

    You can use tinyurl or other URL shorteners, but we can't guarantee that the affiliate credit will still work correctly. If you want to use one, check them regularly to make sure that you're still receiving credit. You can also use encrypted HopLinks if you're concerned about security. Take a look at the Using HopLinks article for more information.

  • 0
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    ELVIA WILLIS

    I created a hoplink for a product.  I would like to choose to hide the hoplink on page I am promoting on.  Will I be able to change / add changes and to media page.

     

  • 1
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    Owen Allen

    Elvia,

    Take a look at the Using HopLinks article for information about what you can do with HopLinks.

  • 1
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    Sazzad Hossain Munna

    Thank You,CLICKBANK...

    very very very helpful article for affiliates

  • 1
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    teresa henderson

    i was given a url. what do i do with it? also, how can i be sure the hoplink has my info in it through clickbank? im so new and being overwhelmed with info, its starting to clash. i have watched all four videos of the affiliate program and they are very informational, but how do i actually set it up? i know how to go to market place and find the click4surveys and i click it get the hoplink, i copy it,and close window, but then what? ive signed up with gvo get response auto responder. so whats my next step? where do i get a list and how. this seems to be turning into a fortune by the time i become a member of all these different companies.

    thanks

  • 2
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    Owen Allen

    Teresa,

    You can check your HopLinks in one of two ways. If they're not encrypted, they have your account nickname in them, in the format Affiliate.Vendor.hop.clickbank.net. If they're in an encrypted format, you can use the HopLink Decoder. You can take a look at the Using HopLinks article for more information.

    Once you have a working HopLink, it's up to you to decide how to do your marketing. Some affiliates promote products using email lists, but that's not the only method. You can use social media, your own site, or any other method that makes the link accessible to potential customers.

    Edited by Owen Allen
  • 1
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    Jarod Hubbart

    So am I allowed to promote a clickbank offer on my business Facebook page? Or does it have to be from a regular Facebook page or my own Facebook group? I read Facebooks terms and I'm totally confused. I think it said I can't promote offers that by business isn't the seller of. Which confuses me because I google it up and tons of people are promoting clickbank offers on Facebook. Facebook says I violated their terms. I'm super new at this stuff so I hope they enable my payment info so I can boost and promote again. Please help me understand.

  • 1
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    Owen Allen

    Jarod,

    You can promote ClickBank products through Facebook, yes. I can't speak on behalf of Facebook, so I can't address  the specifics of your account with them, though.

  • 1
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    Syed Yasir Ahmed Rafique Ahmed

    Hi Owen

     

    After getting hoplink. how to promote the product?? pls explain

    We can promote direct hoplink to any social media? if yes

    i heard if we follow that method you're acount will be blocked by clickbank.

    Please advice.

    Thank you.

     

  • 1
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    Owen Allen

    Syed,

    You can use the HopLink to promote the product anywhere, including on social media, email campaigns, or your own site.

  • 1
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    Deborah Hinchliffe

    Hi Owen,

    I have 5 questions:

    1) Am I allowed to copy and paste my hop link (full URL link) onto my FB page or onto any FB sites?

    2) Would this be regarded as spamming?

    3) If I post the full URL link, am I exposing myself to any particular dangers or not?

    4) Are there any benefits of encrypting URL links and if so, what are they?

    5) How do I attach a form to fill-out to sell the product? What is the link that I'll need to be able to do this? (to attach with my hoplink).

    Very many thanx, Deborah

  • 0
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    Deborah Hinchliffe

    Hi Owen,

    Another question: I have just noticed that I'll be paid by check. I would like to change this for payments to be made directly into my bank account. I am unable to to click on "check" to change this. Please advise on how this can be done...

    Also, is there a bank fee for each transaction when a payment is made into my bank account or a fee for sending a check to my home address in Switzerland?

    Thanking you, Deborah

  • 1
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    Owen Allen

    Deborah,

    1. You can post a HopLink on FB or other social media.
    2. Posting a HopLink on FB is not automatically seen as spamming. Posting it in unrelated feeds could be spamming, but Facebook does allow commercial content like HopLinks.
    3. If you post an unencrypted HopLink, people will be able to figure out your account nickname. I don't know if that qualifies as a danger; your account has a good deal of security even if others know your nickname.
    4. Encrypted HopLinks are more secure - people can't tell just by looking at them who the affiliate and vendor are.
    5. I'm not sure what sort of form you mean. If a customer follows your HopLink, they go straight to the vendor's HopLink target (generally a pitch page). As an affiliate, you can't require the customer to supply additional information beyond what's on the order form.
    6. Take a look at the How We Pay You article for more information about managing your payment method and frequency.
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