ClickBank Knowledge Base /General Account Help/Tools & Features

ClickBank Insights

Melissa
posted this on August 12, 2013, 09:54

ClickBank has released a new feature that enables you to find customized opportunities to increase your revenue by promoting products based on your customers’ buying behaviors. These opportunities are based upon data we have collected from our vast vendor and affiliate network. We are proud to offer you this new feature free of charge.

Before you read any further, check out this video from our Product Manager, Chris McClave. In it, he explains how to use ClickBank Insights to improve your sales and grow your business.

 

How it works

The ClickBank Insights display is located on your Dashboard once you’ve logged into your account. What you see in the display will depend on whether you use your account as a vendor, as an affiliate, or as both.

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In order to maximize effectiveness, ClickBank Insights requires a certain level of cross-promotion activity that must be met to display the feature. If you don’t see the display on your Dashboard, your account didn’t have enough sales to calculate potential opportunities.

Vendor Accounts

Accounts that have vendor activity will see a bubble chart with recommended vendors whose products your customers are likely to purchase. Customers who have purchased your product are also likely to purchase products from the vendors listed in the display.

Below is an example screenshot of how the bubble chart will look to a vendor. The nicknames and Marketplace listing in this screenshot are for example purposes only!

 insightsvendor.png

If you’d like to promote a vendor shown in the display, simply click the red, “promote” button. Clicking this button will allow you to create the HopLink you’ll need to refer your customers to this other vendor’s product.

Affiliate Account

Accounts that have affiliate activity will see a bubble chart with recommended vendors based on past affiliate sales to any vendor. Customers who have purchased a product that you promoted as an affiliate are also likely to purchase products from the vendors listed in the display.

Below is an example screenshot of how the bubble chart will look to an affiliate. The nicknames and Marketplace listing in this screenshot are for example purposes only!

 insightsaffiliate.png

If you’d like to promote a vendor shown in the display, simply click the red, “promote” button. Clicking this button will allow you to create the HopLink you’ll need to refer your customers to this other vendor’s product.

Accounts with Vendor and Affiliate Activity

Accounts with both vendor and affiliate activity will see two bubble charts. One is based on their activity as a vendor and the other is based on their activity as an affiliate.

Below is an example screenshot of how the bubble charts will look to both a vendor and an affiliate. The nicknames and Marketplace listing in this screenshot are for example purposes only!

 insightsboth.png

 If you’d like to promote a vendor shown in either of the displays, simply click the red, “promote” button. Clicking this button will allow you to create the HopLink you’ll need to refer your customers to this other vendor’s product.

Opportunity Bubbles

The bubbles are sized and ordered based on your Opportunity Value. Each bubble will show an Opportunity Value Score. There is no maximum score.

The Opportunity Value factors in important details such the number of customers shared, the average amount of earnings per sale, and the suggested vendor’s conversion rates. The size of the opportunity based upon this value will be displayed visually by the size of the bubble shown on the chart.

For example, suppose the client’s bubble chart looks like this. The nicknames and Marketplace listing in this screenshot are for example purposes only!

insightsopportunity.png

 

This client’s customers are most likely to purchase products from Vendor “oxdiable”. If Vendor “oxdiable” is an account they own and they’re already promoting Vendor “poele’s” products, Vendor “terrapin99” represents the best opportunity.

Data for ClickBank Insights is calculated and updated once a week to include your most recent sales activity and to ensure up-to-date recommendations.

Linked Accounts

The Opportunity Value is calculated on an account-by-account basis. If you have more than one linked account, you may see other accounts they own as recommendations in the feature. 

Hiding Accounts

We know that some of the vendors in your list may be vendors that you already promote. Or, they may be other products that you own. We’ve made it easy to remove these items from view. When you select one of the bubbles, you’ll see an option to Hide This Vendor. When you click on this link, that vendor will disappear and will be replaced by another opportunity if one is available. Don’t worry, if you change your mind you can always start over by Showing All vendors.

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Exclusions

ClickBank Insights will not recommend accounts that have a Quality Management rating of “unacceptable” (red).

Accounts that are not listed in the Marketplace and accounts that have opted out of the feature will not appear as recommendations in ClickBank Insights.

If an account is excluded for any of these three reasons, their recommendation will be removed from your display within 24 hours.

Opting Out

If you would like to opt-out from appearing as a recommendation through this feature, you can do so when logged into your account under Settings > My Site > ClickBank Insights.

Opting out only affects the account you’re logged into. If you don’t want any of your accounts to appear as a recommendation, you will need to log into each of your individual accounts and opt out.

Using the Interface

ClickBank Insights will automatically highlight the vendor with the largest Opportunity Value (whether driven by vendor or affiliate activity).

Directly below the bubble chart is the ClickBank Marketplace listing and data for the selected vendor. You can open the vendor’s Pitch Page, read their description and see Marketplace statistics in the display. If you are viewing a vendor that you have already promoted, you will also see statistics detailing your personal affiliate activity for that account.

To see how this would look, please see the screenshot below. The nicknames and Marketplace listing in this screenshot are for example purposes only.

insightsmystats.png

When you hover over other bubbles, you can see the vendor nickname at a glance. To see the full display of Marketplace information below the chart, click on any bubble and the display will update.  

 
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